Which? has been rigorously testing products and services for more than 60 years. The Which? Trusted Trader logo is a sign of reputation and trust; helping consumers choose the right trader for them and giving good traders the recognition, they deserve.
From humble beginnings in 1957 working out of a converted garage in Bethnal Green, Which? are now the largest consumer body in the UK. As a not-for-profit charitable organisation, all the money that they make through commercial means is invested right back to support our work as a consumer champion.